Blancpain opened its boutique at Shanghai Xintiandi

The most prestigious Switzerland mechanical watch brand with the longest history Blancpain, opened its boutique at Shanghai Xintiandi.
New Fifty Fathoms watch launched in China market.

The early summer night not only brings a cool breeze, but also welcomes the grand opening of Blancpain boutique at Shanghai Xintiandi. Simultaneously, BLANCPAIN is honored to introduce the brand new Fifty Fathoms luxury diving watch series, which will be exhibited along with other classical watches within the 12 days’ period.

At that night, Mr. Andre Meier, Sales Vice president of Blancpain; Mr Jack Liao, vice president of Blancpain China; Mr. Jimmy Lee, Luxury watch president of Peacemark Group, as well as all the guests and media at present witnessed the grand opening of Blancpain’s first boutique in Shanghai, a thoughtfully designed one that could easily merge into the vigorous fashion and unique culture of the city.

Blancpain Tourneau boutique is located at Xintiandi business circle on Huaihai Road. It is surrounded by traditional Shanghai architecture characterized of Shikumen. The gracefulness and interior beauty elicited from this conventional European style building is a perfect match with the classical image Blancpain has long endeavored to present to the public. During the day, the female percussion music, lion dance performance, and watch show brought by the models received unexpected acclamation.

At this grand opening ceremony and new product launch exhibition, New Fifty Fathoms diving watch series brought by Blancpain to the watch lovers including: Fifty Fathoms automatic, Fifty Fathoms flyback, and Fifty Fathoms Tourbillon.

The whole event was held successfully with consistent affirmation and applause from the guests.